When designing for mobile instead of web, there are a lot more considerations that you have to go over. First you need to design for the needs of the user, or in other words be kind to the user. Using the right size screen, not over designing, and making sure everything loads in a timely manor, can make a huge impact on how much your application is used. Falling under the same guidelines as being kind to the user is making sure that everything is mobile friendly. There are always certain pieces of information that can be sacrificed, or need to be sacrificed when moving from web to mobile. When this transition happens the user needs to be able to find all of the information, whether this means giving a link to the web page or creating more pages in the mobile page itself. In todays world we also are faced with the dilemma of flat design. Though flat design looks very attractive and is functional in most cases, the division of attributes can be lost. Before flat design, the design of buttons and links came with a level of flash, this allowed for all the attributes to be divided clearly. When using flat design, you must keep in mind that the division of attributes and how the user is going to navigate through your site.
Personally, I believe that flat-design is here to stay for a very long time. The fascination with Skeumorphism came with the expanse of creative technology. When apple released it’s IOS concept for the interface, people where amazed and enjoyed what new graphics technology can create, we all wanted to live in the false reality that was our interface. Now with flat-design emerging, we see a smoother connection through different interfaces on a multitude of devices. With flat design everything is much more cohesive between designers, as well as making the world turn faster because we aren’t being tricked by bevels and light-sources.
For the APP design project, we will be using the ios7 guidelines mainly for communication purposes. When the user is browsing applications, you only have several seconds to catch their attention, I feel that flat design gives the best opportunity to communicate what you need.
1. Map application for cyclists: Would allow for people either commuting, or people out for a ride to find the most joyful and efficient way to get where they want to go. The user would be able to choose new routes on any given day, depending on where they want to go.
2. Trail finder for hikers: The hiking app would allow people to search for trials based on the time they want to hike, distance, or area. Giving the user an unlimited database.
3. Pitch evaluator: The pitch evaluator app would give MLB prospects and other up and coming pitchers (in the sport of baseball) the recording and evaluation technology to improve their craft. The app would track certain movements and actions, based on these movements the app would make suggestions to improve the pitching mechanics.
The majority of designers do not differentiate themselves from the rest of the world, meaning that we (designers) do not assume that we will have to explain ourselves for every decision. While we also constantly fall into traps of having our own personal taste and style. All of these attributes can sometimes get us in trouble, usually with clients. Keeping these things in mind can come as a huge help, for example; when working on a web-project you want to use parallax scrolling to set up the pages, when you suggest this to the design team they are not so sure because of their past experiences. To come to a proper conclusion you have to decide if the thing you are suggesting applies to the client, applies to the style of brand, or even makes sense for navigation purposes.
A huge part of making sure that your product is market-ready is doing usability testing. Cleaning out all of the gunk and grime that might be holding the success of your site back is huge for making the project work. There is a dramatic difference between usability testing and using focus groups. Usability testing allows for the site to work smoothly, focus groups give you the opinion and reaction of people.
When designing the home-page there are the obvious attributes that you should include, logo, name, or some info about who the site is for. However, the designer needs to keep in mind that not everyone is coming from the designer’s point of view. The viewer is not usually keyed into the tendencies of the designer, which means that objects need to be displayed in easily discovered areas. The designer can make things easily found by using sub heads, tag lines, about sections, and easily found navigation bars. Above all, it is important to neither over-design or under-design the home page to eliminate confusion.